Free small business calculators
Price increase calculator
How much of a price increase survives lost sales? Compare contribution margin and the volume loss you could absorb.
No account · no AI request · no message used
A service business example
An agency raises the price of a recurring service package. How much volume could it lose without reducing contribution?
Your calculation
Adjust the inputs, then calculate your result.
How the math works
Contribution = (price − variable cost per unit) × units. New volume = current volume × (1 − volume loss / 100). The maximum volume loss compares contribution per unit before and after.
Volume loss is your assumption, not a forecast. Variable cost per unit and fixed costs stay unchanged. Contribution means revenue minus variable costs; it is not profit.